CSR News

17 students were “managers for a day” at Coca-Cola

Shared Service Transition Director, Sales Marketing Manager, Financial Controller, Sales Revenue Manager are just some of the Coca-Cola System positions that 17 young people from 7 cities have taken for a day.

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Our colleagues joined the Junior Achievement Bulgaria One Day Manager initiative for the fourth year in a row, demonstrating different professions within the organization and, by doing so, helped support the career guidance of young people. The participation is part of the Coca-Cola Youth Empowered program that aims to support youth with career preparation and successful professional development in Bulgaria.

With Manager for a Day established professionals from business, institutions and the non-governmental sector open the doors of their organizations to highly motivated students and share their experiences with young people.

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Simona was in Coca-Cola Hellenic today and was responsible for the employer brand. I chose her after reading her cover letter - it sounded authentic and carried energy and enthusiasm in large doses. Throughout the day, Simona kept asking questions and sharing an opinion, she was confident, but she also listened and heard. In each of her comments I heard logic and values, I even wanted to call her parents and congratulate them personally.

Zeynep Tasim Organizational Development Expert at Coca-Cola HBC Bulgaria