Community wellbeing

We in The Coca‑Cola System in Bulgaria believe that good companies offer excellent products, while the best ones strive to make the world a better place to live.

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The Coca‑Cola Cup

The Coca‑Cola Cup is an annual football tournament for students that we have been running since 2012 to encourage people to do sport with their friends and family. It is organised in ten cities in Bulgaria and targets students aged 12–14.

The number of people taking part has been steadily rising, with 16,000 students from 334 schools in 2017. The games are complemented by supporting events and entertainment.

The Spot & Wake Your Body

We created The Spot to promote community activities in ten cities, providing wellness spaces for sports, arts and socialising. As part of this initiative, we organise free family weekend sessions under the title 'Wake Your Body'.

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Bulgarian Red Cross

In 2017, The Coca‑Cola System in Bulgaria is continuing its long-standing partnership with the Bulgarian Red Cross. We're supporting the Hot Meal initiative which provides hot food at school to 300 disadvantaged children in six cities across the country.