Community

Community wellbeing

We in The Coca‑Cola System in Bulgaria believe that good companies offer excellent products, while the best ones strive to make the world a better place to live.


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“Run to help”

Sport is for everyone. Therefore in the past two years we were happy to take part in this charity initiative, running together with people with special needs, pursuing one goal – to cross the finish line together. 

 

“Football for the invisible children“

In 2023, we debuted the CONCORDIA CHARITY CUP charity football tournament and... we won it! But that is not what is important – the aim of the tournament is to help the social integration of disadvantaged children and young people through the power of sport and we are delighted to have contributed to this.

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“The Cup of Business” 

We also showed our football skills at the Dimitar Berbatov Foundation's All Stars for the Cup of Business tournament. Our donations there replenish the development fund that supports outstanding Bulgarian children. 

 

 

 

Support at difficult times

We know that difficulties are part of life and the most important thing when something happens is how you react in response. We chose action both when the village of Karavelovo was flooded in 2022 and in 2023 when Berkovitsa suffered again from a flooded river and floods. We responded with financial support, donated water and refreshments, but we saw with our own eyes that the most valuable support was on the ground, when dozens of our staff rolled up their sleeves and worked side by side with local people to repair the damage from the disasters.

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Charity Bowling Tournament

At Coca-Cola HBC, we place our customers at the heart of everything we do, and we are always thrilled to contribute to meaningful causes together. That’s why four teams from our company enthusiastically participated in the charity bowling tournament organized by FANTASTICO Group #LendAHand at MegaXtreme Bowling.

The tournament was held in support of the Water Way Foundation, the first organization in Bulgaria to introduce water rehabilitation for children with motor, mental, and sensory disabilities.

For our team at Coca-Cola HBC, the smallest resource we invest in charitable initiatives is time, while the greatest one is our heart.

At the beginning of 2024, we donated over 400 different types of furniture (desks, chairs, and storage office equipment) to 14 schools across the country.

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Charity Campaigns

In early December 2024, we organized a Christmas Charity Bazaar at our central office in Sofia. Under one roof, we brought together the causes of six foundations, and in just four hours, our team supported them by purchasing items worth over 5,000 BGN.

A heartfelt thank you to all our colleagues with big hearts who continue to prove that "One Santa Claus is not enough"!